Assessment

Sales Process Audit

Score your sales process across six dimensions — lead generation, CRM, follow-up, retention, reporting, and automation — and get a prioritized improvement list.

Lead generation process

5/10

Do you have a repeatable system producing predictable qualified meetings?

CRM data quality

5/10

Verified contacts, consistent stages, complete fields, no duplicates.

Follow-up consistency

5/10

Every lead gets the right number of touches in the right window — no drops.

Retention & reactivation

5/10

You have a defined motion for keeping and re-engaging past customers.

Reporting & visibility

5/10

Leadership sees pipeline, meetings, CAC, and forecast weekly.

Automation level

5/10

Repetitive admin and personalization tasks are automated where appropriate.

Sales Process Score

50/100

Strengths

  • Automation level
  • Reporting & visibility
  • Retention & reactivation

Top fixes

  • Lead generation process
  • CRM data quality
  • Follow-up consistency

Want a real-world plan based on these numbers?

Bring your results to a 30-minute strategy call and we'll map what's realistic, what's at risk, and what to do next.

Frequently Asked Questions